Marketing Manager Jobs at United Biscuits International

United Biscuits International is the international business unit of the London-based food manufacturer United Biscuits, which has a revenue of almost £1 bn and sells a portfolio of biscuits, crackers and snacks.  UBI contributes circa 20% to UB revenue and is a key growth driver, contributing 20% to the group’s overall growth. To further accelerate this international growth, Nigeria has been identified as a key market and an investment has been made in local production capacity.

Job Title: Marketing Manager - Nigeria
United Biscuits - Nigeria

Job description

We are recruiting a Marketing Manager in Nigeria who can really step change our activities and brand awareness in the region.  The role is very hands on and we are looking for a creative marketer who can deliver across the four P’s.  This is a critical role within the business and its essential the candidate has solid FMCG Marketing experience where you have demonstrated your ability to grow market share and execute effectively marketing campaigns across the region.


    To support the A&P CEO and Head of Commercial with the implementation of marketing plans to deliver business objectives in line with vision.
    Developing, presenting and implementing the marketing plan for the region.
    Develop all Trade Marketing initiatives throughout Nigeria
    Support developing the annual budget in terms of spend, activities etc.
    Develop and implement pan regional promotional activity
    Develop and implement sampling activities, and other BTL activities that come up during the year
    Manage relationship with AC Nielsen, analyse data, and ensure analysis is used to optimise our business
    Develop sell-in documents and sales presenters
    Undertake ad-hoc research projects as requested
    Report regional KPI’s to the UK
    Planning for new launches: Develop a launch plan by region within Nigeria
    Setting strategy by market by channel by category: Traditional and modern trade
    Regular visits to the market for better understanding, getting insight from the ground and enhancement for the execution; followed by reports highlighting actions required by UB

Desired Skills and Experience

    Experience as Marketing Manager in a similar FMCG business
    Proven track record in delivery of marketing activities where share space and brand awareness has increased
    Must have experience in Nigeria
    Degree qualified and experience of managing a team, working with cross  functional teams

 How to Apply

Click here to apply

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