Senior Brand Manager Job Vacancy at Redwood Academ (Any city in Nigeria)

Redwood Academy seeks to recruit for its client, a global family and personal care brand company based in Dallas and just moved into West Africa is looking for a Snr. Brand Manager.

Job Position: Snr. Brand Manager
Location: Any City, NG
Reports to: Regional Marketing Director


Qualifications

    Good first degree in Health sciences /commerce and post graduate degree MBA.
    A minimum of 8 years of managing brands, 2 years managing brand team.
    Proficiency in computer operations especially excel spreadsheets and power point.
    Sound Communication skills
    Persuasive and Negotiation skills
    Organizational skills
    Good Analytical skills
    Good Project Management skills
    A good team player
    Ability to influence others.
    Ability to enable and drive change to achieve excellence.
Job Description

    To manage the marketing activities of assigned Products via great brand communications based on strong insights; consumer led innovations and consumer engagement to ensure strong brand equities with volume and value share growth; strong category sales and overall profit growth.

Responsibilities

    Conceptualizes and develops strategic brand equity building effort priorities and annual category plans.
    Follows through Implementations of the category plans to ensure attainment of business objectives.
    Works with sales management team to ensure realization of sales, distribution and profit objectives of the category
    Identifies the category's market research needs; working with the Regional Research Manager, develops a market research plan for categories. These researches generate a bank of consumer & customer insight for brand activities.
    Manages advertising agency to ensure great advertising ideas are brought to bear on the brands.
    Manages Marketing Research Agencies for business.
    Manages the media agency to ensure strategic, efficient and effective media is bought.
    Manages PR and Event Management Agencies to generate goodwill for assigned brands among the target audience.
    Initiates, manages & roll out key projects within category or as advised by management
    Charts plans on how to ensure that company products are ahead of the competition.
    With the sales team, come up with exciting and compelling Sales promotions & activations that help in entrenching our brands and drive business objectives.
    Manages demand forecast for assigned brands.
    Facilitates a working environment that fosters teamwork; trains and coaches Brand Managers
    Ensures strategic, efficient and effective management of brand A & P to achieve annual objectives.

Competence Areas:

    Advertising Development.
    Media planning
    Marketing Research.
    Promotional activities.
    New product development
    Product launches and relaunches.


Application Method
Interested and qualified candidates should forward their electronic CV to: recruitment@redwood-consulting.com with the Title "Snr. Brand Manager

Deadline: 16th October, 2013

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